Colgate Optic White Pro Series Express Teeth Whitening Treatment Pen, gives you whiter teeth in just 1 day*.
*Starts working after 1 day when used as directed. Individual results may vary.

Colgate^® Advanced Whitening Charcoal is a whitening toothpaste infused with charcoal powder. The unique formula containing Micro-Cleansing Crystals is clinically proven to gently polish and effectively whiten your teeth. It fights plaque and cavities to ensure your teeth stay as healthy and strong they are white.

Colgate^® Advanced Whitening Toothpaste Plus Tartar Control is a whitening paste with active Micro-Cleansing Crystals clinically proven effectively whitens your teeth in just 7 days, while preventing further tartar build-up.

Colgate^® 2 in 1 Whitening is a unique liquid gel with a light foaming action that flows easily between teeth to freshen breath like a mouthwash and scrubs away particles and bacteria while you brush like a toothpaste.

Colgate Advanced Whitening Baking Soda Toothpaste gives you whiter teeth in 7 Days* and helps prevent new stains. This teeth whitening toothpaste offers instant brightening & provides Tartar Control with Micro-Cleansing Crystals.

Colgate Optic White Natural Enzymes Toothpaste removes Daily Surface Stains with Natural Micro Polishing Minerals! This Anticavity Fluoride Toothpaste features a Peach Mint Flavour and is enamel safe for daily use.

Colgate Optic White Nightly Treatment Whitening Wand removes 15 years of stains in just 1 week*. Powered by hydrogen peroxide, the same active whitening ingredient dentists use. 1 teeth whitening wand includes 30 treatments^ & contains 3% hydrogen peroxide.
^Varies based on individual use.

Powered by hydrogen peroxide, an ingredient used by dentists. Clinically tested. Optic White Stain Fighter Enamel Care Teeth Whitening Toothpaste Gentle Mint deeply whitens beyond surface stains with 1% hydrogen peroxide. Removes daily stain buildup from food and drink*.

Colgate Optic White Charcoal Toothpaste removes daily surface stains* with micro-polishing action^.
*With regular brushing. Use as directed
^Refers to high cleaning silica in formula

Colgate Optic White Luminous Express Teeth Whitening toothpaste removes deep stains fast*.

Colgate Optic White Luminous Enamel Strong Teeth Whitening toothpaste removes deep stains* & strengthens enamel.
*When used as directed for 2 weeks. Individual results may vary.

Colgate Optic White Luminous High Impact Teeth Whitening toothpaste removes 5 years of stains*.

Colgate Total Active Prevention Whitening Toothpaste. Clinically Tested. 24 Hour Antibacterial Protection*. 3X More Effective at Fighting a Root Cause**. Whitening paste with a higher concentration of scrubbing particles, specially formulated for 6x better stain removal^.

Colgate Sensitive Pro-Relief Multi-Protection Toothpaste contains Clinically Proven Pro-Argin technology which plugs the tubules in dentine that lead to sensitivity pain. With regular brushing, it can help fight cavities, remove plaque, promote gum health, strengthen enamel, remove surface stains and freshen breath.

Colgate Sensitive Pro-Relief Whitening Toothpaste contains Clinically Proven Pro-Argin technology which plugs the tubules in dentine that lead to sensitivity pain. It’s low abrasive formula gently and effectively removes stains, helping to restore the natural whiteness of your teeth.

Colgate^® Sensitive Pro-Relief™ Lasting Fresh’s formula provides sensitivity relief + cool mint flavour for clean mouth feel and long-lasting freshness

Remove 10 years of yellow stains* on your teeth and reveal a whiter looking smile with Colgate Optic White Renewal Vibrant Clean Teeth Whitening Toothpaste.

Remove 10 years of yellow stains* on your teeth and reveal a whiter looking smile with Colgate Optic White Renewal Lasting Fresh Teeth Whitening Toothpaste.

Colgate Optic White Mouthwash is alcohol free with optic brightener. Instantly whiter teeth* and daily stain defence.
*Temporary optical effect of instant whitening. Long lasting protection with continuous use.

Colgate Optic White Powered Toothbrush Soft starts whitening from day 1*. It polishes the surface of your teeth, has a 2 minute timer and 2 brushing modes: regular & sensitive.
*By removing surface stains. Results may vary

Colgate 360 Advanced Optic White Toothbrush is made with medium spiral, polishing bristles for stain removal and naturally whiter teeth.

Colgate 360 Optic White Toothbrush is made with soft bristles with teeth whitening actions for a naturally whiter smile and healthier whole mouth clean*.
*vs brushing teeth alone with an ordinary flat-trim toothbrush

Experience a superior clean* with Colgate Pulse Essential Electric Toothbrush, removes more plaque* *vs a manual toothbrush

Colgate Max White Medium Manual Toothbrush features a unique polishing star and specially designed bristle pattern to help remove surface stains.

Colgate Optic White Powered Toothbrush Soft Refills are used in the Colgate Optic White Powered Toothbrush to start whitening from day 1*.
*By removing surface stains. Results may vary

Colgate Advanced Whitening Toothpaste is a whitening paste with active Micro-Cleansing Crystals clinically proven effectively whitens your teeth in just 7 days.

Colgate Total Active Prevention Deep Clean with Charcoal Toothpaste. Clinically Tested. 24 Hour Antibacterial Protection*. 3X More Effective at Fighting a Root Cause**. Charcoal formula, with microparticles that helps clean teeth and remove stains.